Bid Cap
Company library Payments & Fintech

Management and incentives

Affirm Holdings, Inc. AFRM

Three-pass checked

Affirm paid Max Levchin $38,834 in cash for fiscal 2025, no bonus, and one long-term award: options on 12,500,000 shares booked at a grant-date value of $451.1M, which expired in fiscal 2026 with 8,500,000 of them unearned. The four officers below him are paid on a different scoreboard, cash for network size, revenue and a profit figure that leaves out stock compensation, depreciation and the shares handed to merchant partners.

Key data

CEOMax Levchin, founder and chairman
CEO cash$38,834 salary, set to San Francisco minimum wage. Does not participate in the bonus plan
CEO equityValue Creation Award, 12,500,000 options at $49.00, granted Jan 12, 2021, five-year earning window
Annual bonus weightsNetwork size 50%, total revenue 25%, adjusted operating income 25%
Payout range50% at threshold to 150% at stretch, behind a gate of $0 GAAP operating income in the fourth quarter
Fiscal 2025 payout140.7% of target for all four non-CEO officers
New long-term planFiscal 2026 through 2028, half restricted shares and half performance shares, 50% to 200%
Latest paceFiscal 2026 revenue less transaction costs $2.1B, up 41%. Adjusted operating income $1.2B, up 59%
Filing anchorDEF 14A filed Oct 24, 2025. Form 10-K for fiscal 2026 filed Aug 27, 2026

AFRM · price with moving averages

Daily · 6MWeekly · 3Y
$11$33$55$76$98 Oct '23May '24Dec '24Jul '25Feb '26Oct '26 Bid Cap
EMAs82140

Source: market data.

What the plan pays for

MetricWhat it measures, in plain wordsWeightThresholdTargetStretchActual
Network sizeA blended index of active consumers, dollars transacted, and revenue left after funding, credit and servicing costs50%90%100%110%106.7%
Total revenueReported revenue under accounting rules25%$2.7B$3.0B$3.3B$3.2B
Adjusted operating incomeOperating profit before stock compensation, depreciation, amortization of a commercial agreement asset, and other items25%$405.2M$506.5M$607.8M$778.1M
Funding gateNothing pays at all unless quarterly GAAP operating income clears the barPass or fail$0 in the fourth quarterCleared

The consumer, volume and margin levels inside the network size index are not disclosed, and neither are the fiscal 2026 cash measures, which arrive with the next proxy. Half the weight sits on volume and half on profit, so the operator grows the network right up to where growth threatens the quarterly gate.

AwardWhoWhat is measuredPeriodPayout range
Value Creation AwardCEONinety-day average share price above ten hurdles, $65.66 to $371.91Jan 2021 to Jan 20260 to 12,500,000 options at $49.00
Options and restricted shares, fiscal 2025Four other officersNothing. Service onlyGranted Sep 2024, four-year vestFull value on service, options struck at $44.06
Performance shares, fiscal 2026Four other officersGrowth in revenue less transaction costs at 50%, growth in adjusted operating income at 50%, scored each year and averagedJul 2025 to Jun 202850% to 200%. Targets not disclosed

That ladder decided his outcome.

TrancheOption sharesPrice hurdleResult
11,000,000$65.66Earned
21,000,000$82.32Earned
31,000,000$98.98Earned
41,000,000$115.64Earned
51,000,000$132.30Expired
61,000,000$148.47Expired
71,000,000$165.13Expired
81,000,000$181.79Expired
92,250,000$247.94Expired
102,250,000$371.91Expired

What the record shows

Fiscal yearRevenue targetRevenue actualAdjusted operating income targetAdjusted operating income actualGateBonus paid
2023$1.93B$1.59B($66.5M)($72.3M)Revenue $1.675B, missed0%
2024$2.0B$2.3B$27.1M$380.9MAdjusted operating income $0, cleared130.3%
2025$3.0B$3.2B$506.5M$778.1MFourth-quarter GAAP operating income $0, cleared140.7%

Fiscal 2023 is when the plan bit. The gate was revenue, revenue came in short, and three officers took nothing, the largest target $356,250. That September the weights changed, volume went from 42.5% to 50%, and the gate moved off revenue onto profit, a change dated immediately after the measure that zeroed the bonus. Call that supporting evidence, not proof.

The fiscal 2024 profit bar then sat at $27.1M against a prior actual of negative $72.3M, and the company delivered fourteen times the bar on a scoreboard that caps each line at 150%. The board raised the bar after that, and fiscal 2025 cleared the higher one. Until fiscal 2026 the other officers' equity carried no performance test, only service, and service always pays.

The stock never averaged $132.30 over ninety days inside the window, so six tranches died where they sat.

What they do next

The constraint is funding, not appetite. Equity capital required was $896.3M against a $20.2B platform portfolio at June 30, 2026, guided to stay at or below 5% of it, so another leg of volume has to be paid for. Both performance-share measures move without one.

Sell loans sooner. Gain on sales of loans reached $596.6M in fiscal 2026 against $381.6M a year earlier and $197.2M before that, now 14% of all revenue. It pulls tomorrow's interest into today's revenue less transaction costs, what the plan grades. Watch that line and the $19.7B of proceeds from loans held for investment.

Pay enterprise partners in equity. The profit metric excludes warrant and share-based expense granted to those partners, $211.2M in fiscal 2026, and excludes the $179.8M of stock compensation capitalized into software along with the depreciation it becomes. Watch both lines.

Year one is banked at 41% and 59% growth and the plan averages three years, so fiscal 2027 guidance of GMV above $64.0B and adjusted operating margin above 30.5% is a slower year the average absorbs. The board's own targets are not disclosed, so no street estimate can be set against them. Levchin holds no live long-term award.

Levchin exercised 1,318,379 options at $49.00 and disposed of all 1,318,379 at an average $84.89 under a plan adopted March 17, 2025, keeping none of what he exercised. He parted with none of the stock he already owned and still held 44.41% of the vote at September 30, 2025. All four below him sold less than they exercised, the president none at all.

Closing thoughts

Affirm paid its founder in share price and nothing else, and the price did not show up. What remains pays the people around him for the money left after funding and credit costs, and for a profit number that excludes the three largest non-cash costs in the business. The cheapest ways to move both are the timing of loan sales and the form in which partners are paid.

Methodology

Sector frame: Consumer finance and payments; plan measures are network size, total revenue, adjusted operating income and revenue less transaction costs; share price enters only through the CEO award, which expired in fiscal 2026.

Data gaps: fiscal 2026 through 2028 performance-share targets are not disclosed and are expressed only as growth over prior-year actual (DEF 14A, Oct 24, 2025); the absolute consumer, volume and margin levels inside the network size index are not disclosed for any year; fiscal 2026 annual cash plan measures arrive with a proxy not yet filed.

Bundle: state/AFRM_context.json · Filing anchor: DEF 14A (filed Oct 24, 2025) and Form 10-K for fiscal 2026 (filed Aug 27, 2026).

Sources: Affirm Holdings DEF 14A filings of Oct 20, 2021, Oct 20, 2023, Oct 25, 2024 and Oct 24, 2025; Form 10-K for fiscal 2026 filed Aug 27, 2026; Form 8-K and shareholder letter of Aug 27, 2026; and seventy-five Forms 3 and 4 filed between Sep 22, 2025 and Sep 9, 2026, all verified against issuer CIK 0001820953.

Fact check: every payout percentage, target, actual and tranche hurdle was read from the named filing this run and the weighted multiplier math was re-derived to 140.7%; the 8,500,000 expired options tie to tranches five through ten in the 2021 award table; insider share counts and codes were parsed from raw Form 4 XML rather than the rendered pages.

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